Price with evidence. Discount with a purpose.
Every discount, promotion and price change is a bet. Vittora shows which bets pay, customer by customer and product by product, so you can raise margin without losing the customers who matter.
Margin slips away one decision at a time
Discounts become habits
A discount given once to win a deal is still there three years later.
Promotions without a post-mortem
Few teams know which promotions paid for themselves and which only moved sales from one month to the next.
Churn is noticed too late
By the time revenue drops, the customer has already decided to leave.
Six ways Vittora CPX grows margin
- Price optimisation: price sensitivity by product, customer and channel
- Discount effectiveness: which discounts change behaviour and which just give away margin
- Promotion ROI: uplift, cannibalisation and payback for every campaign
- Customer profiling and churn: early warning of customers at risk
- Cross-sell and up-sell: the next best product for each customer
- Customer lifetime value: where to invest sales and service time
03Proof
Case study: customer segmentation for a bank
Start with a money scan
In 30 minutes, an expert reviews your pricing and customer data sources and names the three biggest margin opportunities. You get them in writing.
30 minutes, with an expert. No obligation.
05FAQ
Do we need a data science team?
No. Vittora comes with models already built. Our team configures them to your data: that is the 20% in CoSaaS.
How often are recommendations updated?
As often as your data refreshes. Daily is common.
Will it tell our salespeople what to do?
It gives them evidence: floor prices, discount guidance and which customers to call. They decide.
Which discounts are paying you back?
Find out in a 30-minute money scan.